The Rise of Tech-Enabled Companies

Tech-enabled companies are those that incorporate technology into their operations and strategies to optimize efficiency and improve the customer experience. They are not solely focused on technology as their main product or service, but rather use it as a support for achieving their business objectives. These companies enjoy advantages such as task automation, scalability, agility, and innovation. Examples of successful tech-enabled companies include Buser, Airbnb, Uber, and Amazon. However, it is important to note that not all startups need to be technology companies to succeed. Startups in sectors like food, health, and services can also thrive by offering innovative solutions. The key to success lies in identifying market problems and providing effective and innovative solutions.