Google Launches Advanced AI Models Veo and Imagen 3 for Video and Image Production
Introducing Veo and Imagen 3 on Vertex AI | Google Cloud Blog 🔗
Google has launched two advanced generative AI models, Veo and Imagen 3, on Vertex AI, aimed at enhancing video and image production for businesses. Veo allows users to create high-quality videos from text or images, streamlining production and reducing costs, while Imagen 3 generates photorealistic images with impressive detail. Both models emphasize safety and responsibility, incorporating features like digital watermarking and safety filters. Major companies like Mondelez, WPP, and Agoda are already leveraging these tools to improve their content creation processes, indicating a significant shift in how businesses can utilize AI for marketing and creative projects.
What are Veo and Imagen 3 used for?
Veo is used for generating high-quality videos from text or image prompts, while Imagen 3 is for creating photorealistic images based on simple text inputs.
How do Veo and Imagen 3 ensure safety in their use?
Both models include safety features such as digital watermarking to prevent misinformation, safety filters to reduce harmful content, and robust data governance to protect customer data.
Who are some companies using these AI models?
Notable companies using Veo and Imagen 3 include Mondelez International, WPP, and Agoda, which are utilizing these tools to streamline content creation and enhance marketing efforts.