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The Impact of Google's Selective Indexing on Content Visibility

Google Now Defaults to Not Indexing Your Content 🔗

Picture this: It’s ten years ago, and you’ve just launched a new WordPress blog. Within hours, sometimes even minutes, your content is indexed by Google. You search for a unique sentence from your…

The text discusses how Google's approach to indexing content has shifted from indexing almost everything to becoming extremely selective, favoring well-known brands and established websites. This change has significant consequences for both users and content creators, as valuable information may remain undiscoverable, and gaining visibility becomes a challenge for those whose content is not indexed. The shift in Google's approach is attributed to the rise of AI-generated content and the company's promotion of the concept of E-A-T (Expertise, Authoritativeness, Trustworthiness). This selectivity has led to the transformation of Google from a comprehensive search engine into an exclusive catalog, impacting the accessibility of information and the visibility of content creators.

Why has Google become selective in indexing content?

Google has become selective in indexing content due to the rise of AI-generated content and the promotion of the concept of E-A-T (Expertise, Authoritativeness, Trustworthiness), favoring well-known brands and established websites.

What are the consequences of Google's selective indexing for users and content creators?

The consequences of Google's selective indexing include the potential unavailability of valuable information for users and the challenge of gaining visibility for content creators whose content is not indexed.

How are small bloggers and niche websites affected by Google's selective indexing?

Small bloggers and niche websites face a much higher bar for inclusion in Google's index, making it challenging for them to gain visibility and accessibility for their content.

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