Challenging Google's Denial: The Influence of Ads Systems on Organic Search Results

Google has chosen to send a response to my article to Barry Schwartz of Search Engine Roundtable. Here is my response. (1) On the March 2019 core update claim in the piece: This is baseless speculation. The March 2019 core update was designed to improve the quality of our search

The text is a response to Google's statements regarding a March 2019 core update and the influence of Google's ads systems on organic search results. The author challenges Google's denial of the update being a rollback, citing evidence from industry experts and internal emails. Additionally, the author disputes Google's claim that organic search results are not affected by ads systems, presenting evidence of the ads team's influence on search and quoting testimonies from the Department of Justice's antitrust trial. The response highlights Google's attempts to obfuscate the connection between the ads and organic search teams, and calls for more transparency from Google.

The author challenges Google's denial of the March 2019 update as a rollback, citing industry experts and internal emails.
The response presents evidence of the ads team's influence on organic search results, contradicting Google's claims of independence between the teams.
Testimonies from the Department of Justice's antitrust trial are quoted to support the argument for more transparency and clarity from Google.