The Rise of 'KPop Demon Hunters': Netflix's Box Office Breakthrough
KPop Demon Hunters Is A Box Office Hit That Exposes Netflix's Hypocrisy - SlashFilm 🔗
"KPop Demon Hunters" has become Netflix's most-watched movie, recently surpassing "Red Notice" and achieving significant box office success during a limited sing-along event. This success highlights a contradiction in Netflix's approach to theatrical releases, as the company has typically favored streaming over traditional cinema. Netflix co-CEO Ted Sarandos has criticized the theatrical model, arguing that consumers prefer watching movies at home. However, the company's recent box office success raises questions about its commitment to this stance, especially since it has benefited from the very industry it dismisses. The ongoing tension between Netflix and theater chains, particularly AMC, reflects broader frustrations within the film industry regarding theatrical exclusivity and the future of movie releases.
Why is "KPop Demon Hunters" significant for Netflix?
The film has become Netflix's most-watched movie, reflecting a cultural phenomenon and achieving strong box office numbers, which contradicts Netflix's usual approach to theatrical releases.
What is Ted Sarandos' stance on theaters?
Sarandos believes that theaters are outdated and that consumers prefer watching movies at home, which is why Netflix does not commit to long theatrical windows.
How have theater chains reacted to Netflix's model?
Theater chains like AMC have been frustrated with Netflix for its lack of commitment to theatrical exclusivity, which has led to a refusal to screen films like "KPop Demon Hunters."