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Google Cuts Budget for Smart TV Group Amid Challenges

Google's pulling money away from Android TV and Google TV đź”—

Google has reportedly cut its Android TV budget by 10%, as focus seemingly shifts more to YouTube.

Google has made a 10% budget cut to its smart TV group, affecting up to a quarter of its 300 employees. While the company assures fans of an "exciting road map ahead" for Google TV and Android TV, frustrations remain due to the platform's underwhelming hardware and gaming support. This decision reflects a broader trend of reducing resources across Google’s platforms, even as YouTube gains popularity in the streaming market. Despite the cuts, Google plans to continue investing in smart TVs, focusing on international hiring and new user experiences.

What recent changes has Google made to its smart TV group?

Google has reduced the budget for its smart TV group by 10%, impacting up to a quarter of its employees.

Is Google abandoning its smart TV initiatives?

No, Google is not abandoning smart TVs; it plans to continue investing in Google TV and Android TV while looking to hire internationally.

What challenges does Android TV face?

Android TV struggles with a lack of high-end hardware and has seen neglect in gaming support, leading to frustration among fans.

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